 |
|
|
|
| Categories: | 37 |
| Subcategories: | 1694 |
| Active Listings: | 5734 |
| Visitors Online: | 9 |
| Admin Status: |  |
 |  |
I was watching the end of today's (1/21/07) Iron Chef and noticed the screen quickly blink red. A few seconds later I start thinking, "Was that the McDonalds logo...?" Thanks to the magic of my Dish Network DVR, I rewind, and put it in to slow motion. Sure enough, Food Network is allowing McDonalds to run subliminal advertisements in the middle of their programming! Amazing!
| Big Three automakers curtail advertising dollars (Market Watch) The Big Three U.S. car manufacturers cut their advertising spending this year in another sign of the auto industry's turmoil. |
| Interview: Pekka Ala-Pietila, CEO, Blyk: Mobile Advertising Is Not One Monolithic Market (paidContent.org via Yahoo! Finance) Ad-funded, youth-targeted European mobile virtual network operator Blyk announced yesterday that it had secured a massive $50 million in funding from its existing backers, which include Goldman Sachs, IFIC and Sofinnova Partners, no mean feat for a company whose business model relies almost entirely on advertising at a time when the downturn is clearly hurting ad revenues. |
| ACT pamphlets fall foul of advertising standards (NZPA via Yahoo!Xtra News) The ACT Party has been caught out over two pre-election advertisements, with the Advertising Standards Authority upholding complaints against claims the party made in a pair of flyers. |
| Beverage industry losing word of mouth advertising (Nutraingredients.com) According to results from the Keller Fay Group, at least one form of advertising or marketing is cited as a source of information for brands in general during 47 per cent of consumer conversations. |
| UPDATE: Big Three Automakers Curtail Advertising Dollars (Nasdaq) CHICAGO (Dow Jones) -- The Big Three U.S. car manufacturers have cut their advertising spending this year in another sign of the U.S. auto industry's turmoil. |
